Leonor Lucero
Director of Marketing @Jogan Health
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WORK HISTORY
Director of Marketing @Jogan Health
US
Working for a startup: Thrilling, crazy, demanding, evolving. loving every minute!
EDUCATION
Colorado State University
Bachelor of Science, Business Administration, Marketing
UMN Carlson School of Management
Master of Business Administration (MBA), Brand Management & Strategic Marketing
ABOUT LEONOR LUCERO
I am a proactive Marketing and Communications leader with 18+ years creating and executing marketing strategy that facilitates company growth. Specifically, I excel in building ‘something of value’ from nothing, be that a marketing department, product catalogue, website, marketing campaign, or fully functioning marketing and communications strategies. KEY STRENGTHS Strategic Marketing Brand Management Creative Ideation Data Analysis & Insight Influential Project Leadership Cross-Functional Team Leadership Collaboration Leadership & Team Building Digital Marketing: Content Writing & Design Adaptive Communicator Business Development Process Improvement for Optimal Results My favorite projects involve cross-organizational collaboration due to my deep belief in the power of diverse thought. Lastly, I guide product branding and marketing programs that support business objectives and exceed expectations. I prefer the challenge of wearing many ‘hats’ and managing multiple priorities at the same time. I find that fun. MARKETING & COMMUNICATIONS EXPERTISE Strategic Market Expansion & Revenue Generation Promotion & Campaign Management Project Management from Concept to Market Market Shift Forecasting Product Development & Launch Brand Identity Content Creation Communications When I take off my many hats, I enjoy spending time with my family, making home-made tortillas, and taking my dogs for walks.
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