Lee Neidorf

Marketing Specialist @The Real Autograph Tra

Fort Lauderdale, FL, US

At The Real Autograph, I play a key role in managing and marketing our retail website and growing our digital presence. My responsibilities include overseeing content creation across platforms, running paid social media advertising campaigns on TikTok, Instagram, and Facebook, as well as managing Google Ads to drive traffic and conversions. I help launch new products by developing engaging visuals and video content that resonate with our collector audience.I also manage live selling operations within the company, ensuring smooth execution and audience engagement during sales streams. This includes coordinating and producing live stream events with professional athletes, creating high-energy, interactive experiences that boost brand awareness and drive sales. Additionally, I help promote exclusive events and special releases featuring our breakers and wholesale buyers, supporting the marketing strategy behind the scenes. A large part of my role includes consulting and managing our relationship with TikTok directly, providing insights to align with platform trends and policy changes. From strategy to execution, I help ensure The Real Autograph continues to grow as one of the leading names in sports memorabilia, and mystery products.

University of Central Florida

Bachelor of Applied Science - BASc