Leanne Merrill
Growth Marketing Lead @Wyser
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WORK HISTORY
Growth Marketing Lead @Wyser
As Marketing Lead at Wyser, I’m leading a full refresh of our brand, website and go-to-market approach as we scale an AI product supporting advice, housing and charity organisations.My role spans both strategy and hands-on delivery, from defining positioning and messaging, building our GTM and demand strategy, and shaping our events and partnerships programme, through to getting campaigns live and supporting sales with the right content, proof points and narratives.I’ve spent my career working with high-growth and mission-led organisations, often as the first or early marketing hire, building the foundations needed to grow sustainably. I’m particularly interested in how emerging tech can be introduced responsibly, in a way that genuinely supports frontline teams and improves outcomes for people.
SKILLS
ABOUT LEANNE MERRILL
I’m not your typical marketing leader. I bring energy, creativity, and a big personality to every challenge I tackle. Whether it’s scaling a startup from zero, building fiercely loyal customer communities, or turning ambitious business goals into marketing strategies that actually deliver, I thrive on making the impossible feel inevitable.With over a decade of experience spanning media, automotive, SaaS, and trade, I’ve led high-performing teams, launched data-driven campaigns, and forged partnerships that unlock real growth. I’ve worked with brands like Ford and The Sun, shaping everything from go-to-market strategies to community-led engagement that sticks.Alongside senior leadership roles in high-growth startups, I also started my own business. I worked as a freelance consultant, experiences that pushed me to wear every hat, think on my feet, and sharpen my skills in ways no corporate job ever could. They taught me to be scrappy, resourceful, and to see opportunity everywhere.I bring board-level experience in the nonprofit world too, proving that a strong strategic vision paired with purpose-driven work can build something truly lasting.At my core, I’m a dynamic problem solver and natural storyteller who knows how to rally people behind a vision. Whether it’s crafting bold brand messaging, launching high-impact partnerships, or aligning marketing perfectly with business goals, I bring enthusiasm, insight, and a relentless drive to make things happen.If you want a marketing leader who combines strategic sharpness with a human touch, and isn’t afraid to bring a bit of spark into the room, let’s talk.#MarketingLeadership #GrowthStrategy #CommunityBuilding #Partnerships #BrandElevation
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