Leanna Beatty
Marketing Manager @Michigan Orthopaedic Surgeons
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WORK HISTORY
Marketing Manager @Michigan Orthopaedic Surgeons
Southfield, MI, US
Develop and execute digital marketing strategies to drive patient volume and service line growth-Manage and optimize traditional media buys including radio, connected TV, and podcasts to maximize reach and ROI-Oversee all social media channels, creating compelling content and campaigns that align with our brand and support service line initiatives-Lead the development of branded graphic design projects from concept through execution, collaborating closely with internal teams and external vendors-Negotiate and manage partnerships with local school districts, sports teams, and corporate entities to expand our community presence and referral base-Analyze marketing performance metrics to inform decision-making and campaign optimization.
EDUCATION
Grand Valley State University
Bachelor’s Degree, Marketing
Royal Oak High School
High School
SKILLS
ABOUT LEANNA BEATTY
With nearly a decade of professional experience, I’ve learned that the best work happens where art meets science, and that\'s where Marketing lives. I love creating compelling stories and campaigns while using data and analytics to ensure those stories resonate and drive real results. My experience spans digital campaigns, media strategy, brand storytelling, and community partnerships that support organizational growth. I’m motivated by strong relationships and believe the most successful marketing happens through trust, transparency, and collaboration. I’m always eager to keep learning, growing, and contributing to work that values thoughtful strategy and purposeful storytelling.
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