Laxmi Borah

WORK HISTORY

EDUCATION

ABOUT LAXMI BORAH

Hi, I’m Laxmi - a marketer who builds brands that don’t just show up… they stand out.I’m currently pursuing my MBA at Aston Business School (Top 1% globally), but my marketing journey started long before lecture halls. For over 5 years, I’ve worked at the intersection of storytelling, strategy, and scale - helping brands grow from scrappy startups to industry standouts across India, the US, and the UK.What I do best? Turning content into conversations Turning insights into impact Turning followers into fiercely loyal communitiesHere’s what I’ve built so far: YouTube Growth at Inito (US Femtech Start-up):Took their women’s wellness channel from 500 to subscribers by blending smart SEO, storytelling, and audience psychology. It wasn’t just about views - it was about trust. Influencer & Event Marketing at Leap Scholar:I led some of the brand’s most successful digital events, partnering with top-tier influencers and converting engagement into action in the study abroad space. Ed-Tech Experience at Unacademy & Leap:From campaign ideation to execution, I led cross-functional digital marketing projects that generated real growth. Think brand-building meets funnel mastery.🤖 AI-Led Brand Campaigns at Parametrix (Digital Construction Tech):Now, I’m taking marketing to the next level - leading a LinkedIn-first, AI-powered brand campaign strategy for Parametrix. We\'re building a 60-post editorial engine that combines industry insights with automation, humanising a highly technical B2B space with real thought leadership. Platforms I know inside-out: YouTube, Instagram, LinkedIn Skills I bring to the table: Growth strategy, influencer marketing, psychographic segmentation, AI-powered content ops, full-funnel thinking.I’m equal parts strategist, storyteller, and creative operator. If you’re a brand looking to grow with purpose, I’m the marketer who knows how to get your voice heard - and your vision seen.Let’s talk about what we can build together.