Lauren-Brianna Lewis

Communications Director @Baton Rouge Alliance For Students

Baton Rouge, LA, US

As the Director of Communications for the Baton Rouge Alliance for Students, I execute a comprehensive communications strategy that elevates our mission and amplifies our impact. With a sharp focus on stakeholder engagement and public sentiment, my work serves to increase the Alliance\'s profile as an influential advocacy organization in the educational landscape.Strategic Project Leadership: Spearhead multi-faceted communications campaigns that align with our mission, closely tracking key metrics to provide transparent and insightful reports to funders and collaborating partners.Team Management: Oversee a communications team, encompassing both in-house staff and external consultants. This ensures seamless coordination and efficient allocation of both internal and consulting resources, maximizing impact per effort.Community-Reflective Communications Planning: Devise and implement strategic communications blueprints that authentically represent the voices of the Alliance and our partnering organizations within the community context.Core Messaging: Articulate mission, core values, and key priorities through clear and impactful messaging.Content Creation: Generate a wide range of communications materials, from reports to digital content, which effectively highlight pressing educational issues, organizational milestones, and the lived experiences of the families we serve.Media Relations: Establish and nurture relationships with local media outlets, crafting and pitching stories that resonate, earning quality coverage. Digital Media: Administer a rich content calendar across owned and earned media channels, including astute management of social media platforms and insightful blog posts, creating a consistent and compelling digital footprint.Through these strategic pillars, I aim to elevate the Baton Rouge community by advocating for an educational system that fulfills the promise of high-quality education for every student.

Louisiana State University

Bachelor of Science

The George Washington University

Master of Tourism Administration, Event and Meeting Management