Lauren Cote

Marketing Manager @Gentiva

Provide strategic support and operational direction to senior leadership, responsible for conceptualizing and implementing marketing campaigns, materials, and messaging. •Create and manage innovative campaigns for B2B, B2C, and all external and internal stakeholders. •Forge lasting professional relationships with vendors while driving continuous improvements to enhance the customer experience and cost synergies. •Facilitate quarterly and company-wide drop shipments for end-to-end users nationally, including 360+ branch locations and 850+ sales representatives, as well as associates. •Provide marketing, branding, and strategic campaign support for associates. •Oversee all projects, timelines, and development for the entire marketing and communications team.