Laura Izzi
Marketing and Public Relations Intern @Dean Street Law
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WORK HISTORY
Marketing and Public Relations Intern @Dean Street Law
Manhattan, NY, US
Assist in developing and executing PR strategies, including press releases, media lists, and story pitches to increase firm visibility and strengthen brand positioning for a boutique corporate law firm specializing in contracts, commercial transactions, M&A, IP, real estate, and finance- Leverage Canva to create and schedule marketing content across LinkedIn, Searchfunder, Twitter, and Instagram platforms, improving audience engagement and supporting the firm’s digital outreach goals- Conduct market and competitor research to identify social media trends, and identify best practices to inform strategic opportunities for brand differentiation
EDUCATION
Fordham University
Bachelor of Science - BS, Global Business - BS, Political Science - BS
Roxbury High School
Salutatorian
ABOUT LAURA IZZI
I’m a Sophomore at Fordham’s Gabelli School of Business with a 4.0 GPA, pursuing a B.S. in Global Business with a Marketing with Consumer Insights Concentration and a second major in Political Science. I am seeking Summer 2026 internship opportunities in marketing, strategy, business analytics, or data-driven consumer insights. At Fordham, I am a Marketing Scholars Candidate, one of 50 students selected for a rigorous career development program that provides exposure to leading advertising agencies and marketing professionals. I am also a member of the Fordham Marketing Association and serve as Treasurer of Fordham’s Residential Hall Association. I sit on the Student Activities Budget Committee for Fordham’s Office of Student Involvement. This committee oversees a $500k budget allocated to 80+ student-run organizations at the Lincoln Center campus.My internship and work on New York City political campaigns have given me valuable analytical and real-world business skills. As a PR and Marketing Intern at Dean Street Law, a boutique law firm, I conduct competitor research and benchmarking, prepare press materials, build media lists, and use Canva to create social media content. I worked on the Re-election Campaign for Manhattan District Attorney Alvin Bragg, where I extracted voter demographic data from VAN and used Excel to analyze and identify key audience segments to inform targeted messaging strategies. I also worked on the Collin for NYC City Council campaign, where I analyzed voter datasets, created heatmaps illustrating neighborhood sentiment, and developed predictive models to guide audience targeting and digital advertising decisions.Within Fordham’s academics, two hallmark programs allowed me to work in team settings for extended periods, conducting in-depth analysis and research to support final strategic presentations. As part of the Consulting Cup Challenge, I worked with a team to analyze Harley-Davidson\'s performance through benchmarking and competitive analysis. Our team developed the Freedom Campaign, a promotional strategy to expand Harley-Davidson’s e-bike line and increase engagement with Gen Z consumers, and presented our recommendations to a panel of experts in a 41-slide deck. During my freshman year, my team participated in the Ground Floor challenge and developed a comprehensive business plan for Hot Box, a vending machine that serves hot meals to students. You may contact me at l•••@fordham.edu.I look forward to hearing from you!
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