Laura Doherty

Membership and Marketing Director @Biltmore Country Club

Chicago, IL, US
EMAILS
l•••••••@biltmore-cc.com
MOBILE NUMBERS
+16•••••••25

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WORK HISTORY

Jan 2017 — Present

Membership and Marketing Director @Biltmore Country Club

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North Barrington, IL, US

Develop and implement marketing strategy that will attract new members as well as act as the Club liaison to ensure the needs of the current membership are met. Drive new membership sales and the retention of current members. Facilitates all marketing functions, including but not limited to coordination of all e-blast, website and printed communications and publications internally and externally, website development and community awareness. Implement and utilize social media to effectively reach, attract and retain current and prospective members. Marketing efforts include SEO, Lead Generation, Social Media Management, as well as efforts positively impacting brand awareness, lead generation campaign metrics, social media presence, and search engine rankings.

EDUCATION

N/A

Northern Illinois University

BS, Business, Management, Marketing, and Related Support Services

SKILLS

Pay Per Click (Ppc)SalesSalesforce.comMedia BuyingPpcAdvertisingAdvertising SalesOnline AdvertisingMedia PlanningDirect MarketingDigital MediaBusiness-to-Business (B2b)Digital StrategyContract NegotiationIntegrated MarketingDigital MarketingSocial Media MarketingManagementNewspapersDirect MailMarketingEmail MarketingSocial MediaNewspaperMarketing StrategyOnline MarketingSemAccount ManagementMobile MarketingLead Generation

ABOUT LAURA DOHERTY

Proven track record of successful cross media selling, sales, marketing and relationship building. Proven leader with a strong customer focus.

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