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Kyle Scott
Director, Global Brand Management Running @Nike
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WORK HISTORY
Director, Global Brand Management Running @Nike
Beaverton, OR, US
Nike\'s mission is what drives the company to do everything possible to expand human potential. Nike does that by creating groundbreaking sport innovations, by making its products more sustainably, by building a creative and diverse global team, and by making a positive impact in communities where the organization lives and works. Based in Beaverton, Oregon, NIKE, Inc. includes the Nike, Converse, and Jordan brands.
EDUCATION
USC Marshall School of Business
Master of Business Administration - MBA, Management Science (STEM) Specialization, Graduate Certificate in the Business of Entertainment
New York University
Bachelor of Fine Arts (BFA), Film and Television Production, Minor in Producing
SKILLS
ABOUT KYLE SCOTT
I am a Strategic Entertainment and Sports Marketer with a passion for brand strategy and consumer connection. I currently serve as Director, Global Brand Management for Nike Running — a $7B business and the largest sport category at Nike — driving marketing strategy and best-in-class campaign execution. I joined Nike in 2021 as an Associate in the inaugural cohort of the Marketing Vanguard Program (MVP), a post-MBA rotational leadership development program. Throughout MVP, I experienced Nike\'s end-to-end marketing process firsthand across Global and Geo roles in four rotations over two years. Before joining Nike, I earned my Master of Business Administration from the University of Southern California - Marshall School of Business in May 2021, where I was a Reaching Out MBA Fellow and USC Lambda Scholar.I previously spent over five years working in Director-level roles at Universal Pictures and Bleecker Street. I have collaborated on 360-degree marketing campaigns for over 30 movies, including two Academy Award and four Golden Globe nominated titles. In addition to being a proud USC Trojan, I am an alumnus of New York University\'s Tisch School of the Arts, where I earned a Bachelor of Fine Arts with Honors in Film and Television Production with a minor in Producing.Throughout my career I have excelled as a skilled communicator with a proven track record navigating ambiguity and complex organizational structures. I value collaborative teamwork, building effective partnerships, and leading strategy end-to-end through execution.My Specialties Include: • Marketing Strategy• Brand Planning• Cross-Functional Team Leadership• Partner and Vendor Management• Creative Advertising• Media Planning• Content Creation• Business Development• Consumer Insights• Data Analysis• Project Management• Adobe Creative SuiteI enjoy connecting and collaborating with passionate professionals from all functions and industries. If you would like to connect, please feel free to contact me on LinkedIn.
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