Kwasi Dankwa
Marketing Analytics Intern @Genie Ai
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WORK HISTORY
Marketing Analytics Intern @Genie Ai
Toronto, ON, CA
Led a comprehensive competitor pricing analysis using Python, delivering insights that shaped Genie AI’s market entry strategy and optimized positioning—contributing to a 15% increase in projected ROI.* Built and automated ethical data pipelines to aggregate and analyze user reviews, identifying sentiment trends that directly informed product feature enhancements and improved user satisfaction by 20%.* Leveraged Brevo to implement A/B testing across lead capture strategies, optimizing email workflows and landing pages, which boosted lead conversion rates by 28%
EDUCATION
University of Toronto
Bachelor of Science - BS, Statistics, Cognitive Science, Minor- Philosophy
University of Toronto School of Continuing Studies
BootCamp, Full Stack Development
Tema International School
International Baccalaureate
East Airport International School
IGCSE Certificate, STEM and ARTS
ABOUT KWASI DANKWA
I’m passionate about the intersection of analytics, behavior, and strategy — where…
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