Kurien Jacob

WORK HISTORY

EDUCATION

SKILLS

ABOUT KURIEN JACOB

A highly experienced digital transformation professional with a proven track record in strategic planning, development, and delivery of digital projects and campaigns. I excel at identifying, planning, and implementing innovative solutions to meet evolving business needs. My broad knowledge of web technologies and digital trends, combined with a proactive, customer-focused approach, makes me an excellent team player. I am seeking a challenging permanent or contract role where I can contribute significantly and continue to learn.Core competenciesDigital transformation projects: Excellent experience working in public sector and financial services digital transformation projects as a content and business specialist.User research and business analysis: Skilled in conducting user research and business analysis.UX design and user experience: Experienced in designing end to end digital service and prototyping. User Experience (UX) & Testing: Focused on enhancing user experience and optimising user journeys. Experienced in designing end-to-end digital services, prototyping, and user testing.Digital Project Management: Extensive experience leading digital projects as a content, business, and technical specialist. Proven expertise in setting up and migrating sites to market-leading Content Management Systems (CMS).Analytics & Reporting: Specialist in implementing web analytics, tag management, and developing fully automated web dashboards and reporting using APIs. Experienced in A/B and Multivariate testing using Google Optimize and Analytics.Campaign Management: Skilled in identifying optimal strategies for delivering campaigns across web, email, and social channels. Passionate about researching new techniques and trends to enhance campaign performance.Agency & Vendor Management: Proficient in the selection and management of agencies and third-party service providers, including contract and budget management.