Kuntal Dutta

Brand Experience Manager @EasyBuy

Bengaluru, IN
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

May 2023 — Present

Brand Experience Manager @EasyBuy

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Bengaluru, IN

Spearheaded digital marketing initiatives including Social Media Marketing, Influencer Handling, Video Ideation, and Social Engagement Planning.• Developed comprehensive strategies for leveraging influencers to enhance brand visibility and credibility.• Crafted engaging content ideas for user-generated content campaigns to foster community engagement and brand advocacy.• Implemented data-driven strategies for brand building, revenue generation, and customer engagement.• Conducted comprehensive analysis of digital media responses to optimize media penetration and ROI.• Utilized customer persona analysis to tailor communication strategies and media choices.• Managed agency, vendor, and partner relationships to ensure seamless execution of marketing campaigns.• Orchestrated brand alliances nationwide and handled PR for campaigns and NSOs.

EDUCATION

2011 — 2013

Bharatiya Vidya Bhaban, BBSR

PGDM, Marketing

N/A

MICA | The School of Ideas

Advance Certificate in Digital Marketing & Commu, Digital Communication and Media/Multimedia

N/A

Bharatiya Vidya Bhavan's

Postgraduate Degree, Marketing

SKILLS

MisClient RelationCoordinationBtl ActivationsClint HandlingTeamworkEvent Management

ABOUT KUNTAL DUTTA

I help brick‑and‑mortar brands turn digital buzz into store action — moving footfall…

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