Bhupinder Kumar

Senior Marketing Manager @Narayana One Health

Bengaluru, IN

Product Marketing - Drove product marketing and strategic initiatives at NOH- Successfully launched 3 new healthcare products - Managed product lifecycle from discovery to growth, leveraging ICE Score framework to prioritize GTM activities - Developed and executed comprehensive clinic marketing strategies to increase product adoption and market penetration- Effectively managed stakeholder relationships across cross-functional teams (Sales, Product, Marketing and Customer Success) to ensure alignment and drive product successStrategy & Execution- Led omni-channel marketing campaigns across diverse channels to drive product awareness, engagement, and conversion- Managed product lifecycle from discovery to growth, leveraging the ICE Score framework to prioritize GTM activitiesDigital marketing and innovations- Social Media Marketing: Successfully executed social media campaigns that increased brand awareness by and engagement by in 90 days, reaching over 1 million users- Leveraged Google Ads to effectively target and engage potential customers across various formats, including search, display, video, and shopping ads- Conceptualized and proposed successful SFMC integrations to automate and drive marketing campaigns

NIE Institute of Technology

B.E, Computer Science And Engineering

1% Club

Personal finance mastery, Finance, General

MICA | The School of Ideas

PGDM, Communications

SBRR Mahajanas PU College

Class XII, STATE

MICA

PGDM, Communications and Strategic Marketing

St Joseph's Central School

Class X