Krystal Stubbendeck
Marketing & Ecommerce Consultant @Queen Bee Salon & Spa
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WORK HISTORY
Marketing & Ecommerce Consultant @Queen Bee Salon & Spa
Dallas, TX, US
Created a comprehensive growth roadmap for both salon services and the QB Skincare line, aligning marketing, operations, and revenue goals.Consistently achieved 3.5x+ ROAS by refining paid media strategy, optimizing creative, and reallocating spend based on performance.Designed location-specific landing pages that reduced booking mismatches and increased online conversions.Acted as a trusted advisor to leadership, bridging marketing, operations, and technology to keep priorities clear and execution consistent across multiple cities.
EDUCATION
University of Nebraska at Omaha
Bachelor of Science, Business Administration, Accounting
College of Saint Mary
Bachelor of Science, Business Administration with emphasis in Finance
SKILLS
ABOUT KRYSTAL STUBBENDECK
I help growing companies run smarter. Over the past 10+ years, I’ve led eCommerce, marketing, and operations across startups and established brands — often stepping in when things feel messy and building the systems, teams, and processes that get results.I’m equal parts strategist and operator. I can zoom out to define the vision and priorities, then roll up my sleeves to execute the details — whether that’s building dashboards, aligning execs on key initiatives, or untangling backend systems so the frontend experience actually shines.Highlights:Grew and scaled eCommerce platforms with a focus on both customer experience and backend efficiency.Former founder (Borrow For Your Bump) — I know what it takes to build from scratch.Corporate finance alum (ConAgra) — I bring a sharp financial lens to every project.At my core, I thrive in roles where I can be the trusted right-hand, problem solver, and connector — helping leaders and teams stay focused on what really moves the business forward.
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