Krysta Mohs
Global Marketing Communications Specialist Tavi and Cardiac Surgery @Abbott
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WORK HISTORY
Global Marketing Communications Specialist Tavi and Cardiac Surgery @Abbott
Create, execute and measure multi-channel communication strategies and sales-enabling campaigns across geographies to support Abbott\'s product commercialization and brand building.• Collaborate with global and regional partners across departments to align on product launches, campaigns, processes, and strategies, ensuring consistent messaging and maximizing efficiency.• Partner with creative service agencies and vendors to ensure campaigns and deliverables meet expectations and Abbott brand standards.• Assist in content strategy, graphics, and promotional materials for tier 1-3 events and congresses, collaborating closely with Congress/Events, Creative Services, Digital Marketing, Public Relations and Brand teams.• Develop and plan communications for digital channels, including web, social, email and paid content marketing.• Lead ad and promo regulatory reviews, managing print and digital marketing material inventory to support regional partners and customers while ensuring compliance.
EDUCATION
University of Minnesota Duluth
Bachelor of Business Administration - BBA, Marketing
SKILLS
ABOUT KRYSTA MOHS
I am a dedicated and adaptable professional offering extensive experience and educational background in marketing and communications. The experience I have acquired in advertising, project management, and customer service has helped form my strong problem solving and communication skills. My natural curiosity, creativity, and commitment to teamwork has been the key to my success in the marketing industry. As a marketing professional, my goal is to use my innovation and attention to detail to improve marketing standards and processes while delivering high quality results to exceed customer expectations.
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