Kristin McLaughlan
Vice President Marketing @HSO
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WORK HISTORY
Vice President Marketing @HSO
Toronto, ON, CA
At HSO, we help organizations get more out of their Microsoft investments from Dynamics 365 to AI and Copilot. I lead marketing across Canada, focused on growth, storytelling, and helping our teams show up as trusted partners to our customers. I believe the best marketing doesn’t just promote what we do …it proves the value behind it.
EDUCATION
Western University
Bachelor of Arts (BA), Double Major Psychology and Criminology
SKILLS
ABOUT KRISTIN MCLAUGHLAN
I lead marketing for HSO in Canada, one of Microsoft’s top global partners, where we help organizations transform with Dynamics 365, AI, and the power of the Microsoft Cloud.I’m driven by the mix of creativity and strategy it takes to build something real: campaigns that actually connect, partnerships that drive growth, and teams that bring new ideas to life.What I love most about this role is that it’s never just about marketing… it’s about solving problems, telling stories that resonate, and helping our customers see what’s possible with technology.If you want to talk about go-to-market strategy, AI adoption, or just how to make marketing feel more human…that’s my space.
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