Kristina Wylie
Creative Director @Ferrara
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WORK HISTORY
Creative Director @Ferrara
Fairfield, CA, US
EDUCATION
Herron School of Art and Design
Bachelor of Arts (B.A.), Design and Visual Communications, General
Hampton University
Bachelor of Arts (B.A.), Graphic Design
SKILLS
ABOUT KRISTINA WYLIE
I am a Creative Director with a history of working in the CPG industry for over 17 years. My passion is being able to grow and help shape a brand through creating an amazing Visual Identity. The Visual Identity of a brand extends to its packaging, social media, signage, campaigns, collateral, etc. My background began in packaging……Over the years I’ve designed candy packaging, toy packaging, beauty packaging, logos/branding, displays, stickers, stationery, washi tape, gift wrap/bags, engineering/die lines, poster design, etc. I’m use to working with several departments such Regulatory, Marketing Product Mangers, Purchasing, International and Domestic; along with managing In-House Designers, Freelancers, Copywriters, Translators etc to ultimately get the best end product. Overall I simply love “Design”. I get excited every single time I create something amazing, and try to constantly top myself for each new design to be better than the last. Design is in everything I do…….I live it, breathe it, and create it.
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