Kristen Medley
Product Marketing, Competitive & Market Intelligence Sr Manager @Circana
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WORK HISTORY
Product Marketing, Competitive & Market Intelligence Sr Manager @Circana
Building and scaling a program; driving awareness and engagement through communication and actionable insights.
EDUCATION
W. P. Carey School of Business – Arizona State University
Master of Business Administration (M.B.A.), Supply Chain; Strategic Marketing and Services Leadership
University of Arizona
Bachelor's Degree, Political Science
Johnson County Community College
Certificate, Project Management
ABOUT KRISTEN MEDLEY
I’m a senior Product Marketing and Competitive Intelligence leader who turns market, buyer, and competitive insight into clear strategy, compelling product narratives, and differentiated positioning that drives commercial performance. I specialize in helping organizations understand where the market is going, what buyers truly value, and how to translate that into solutions, messaging, and GTM motions that win.Across roles in retail, CPG, technology, manufacturing, and energy, I’ve built scalable intelligence frameworks, shaped product and portfolio strategy, and advised executives on decisions ranging from roadmap prioritization to M&A. I’m known for crisp storytelling, sharp analysis, and the ability to align Product, Sales, Strategy, and Marketing around a unified, insight‑driven direction.I thrive in dynamic roles where the problems are ambiguous, and the path forward requires clarity, collaboration, and strategic thinking. My work consistently elevates product marketing effectiveness, strengthens competitive differentiation, and accelerates business outcomes.Also a boy mom, Peloton enthusiast, wannabe Chopped contestant, and dog lover.
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