Kristen McLure

Manager, Marketing & Branding @City of Winnipeg

Winnipeg, MB, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Aug 2016 — Present

Manager, Marketing & Branding @City of Winnipeg

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Within the department of Customer Service & Communications, the Marketing & Branding division works with internal departments, agencies, and offices to support their communications and growth goals. From full-scale multi-channel ad campaigns to online engagement development, I lead the division in the creation of strategy, ad placement, documents and graphics creation, videos and related marketing activities. The division also manages the City of Winnipeg brand and recently implemented updated brand standards, which includes new fonts, an expanded colour palette, as well as styles for icons, shapes and photography.

EDUCATION

1992 — 1997

University of Manitoba

Bachelor of Commerce (Hons.), Marketing

1999 — 2000

Applied Multimedia Training Centres

Multimedia Design & Communica

SKILLS

Strategic CommunicationsBudgetingBusiness DevelopmentDigital MarketingBrand ManagementMarketing StrategyCommunity RelationsEditingEvent PlanningMarketing CommunicationsFacebookCorporate CommunicationsOnline MarketingInternal CommunicationsCorporate BrandingSocial MediaCopywritingOnline AdvertisingEmail MarketingCustomer ServiceManagementSocial Media MarketingAdvertisingMarketing ManagementMarketingBusiness PlanningBudgetsEvent ManagementStrategic PlanningBrand Development

ABOUT KRISTEN MCLURE

Creative professional dedicated to getting the job done.

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Kristen McLure — Manager, Marketing & Branding at City of Winnipeg in Winnipeg, MB, CA | Unifers