Kratika Jain
Digital Marketing Intern @CapitalVia
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WORK HISTORY
Digital Marketing Intern @CapitalVia
Indore, IN
As a Digital Marketing Intern at CapitalVia—a fintech-edtech company focused on simplifying stock market learning—I created engaging and educational content across LinkedIn, Instagram, Facebook, and occasionally Twitter. • Created carousels, memes, infographics, and short-form videos to simplify financial concepts.• Collaborated with designers to develop platform-optimized, visually consistent content. • Managed the content calendar to ensure timely and campaign-aligned posting.• Executed hashtag strategies, helping grow +809 followers on LinkedIn and +456 on Instagram.•Tracked performance using Meta Business Suite, Sprout Social, and Google Analytics.• Supported SEO efforts via keyword research, SimilarWeb analysis, and schema collaboration.• Maintained weekly post performance reports in Excel to guide data-driven content planning.This role strengthened my foundation in content marketing, analytics, SEO, and cross-functional collaboration: Meta Business Suite, Sprout Social, Google Analytics, Excel, SimilarWeb
EDUCATION
Prestige Institute of Management & Research
MBA
M. K. H. S GUJRATI GIRLS
Bachelor of Commerce - BCom
ABOUT KRATIKA JAIN
Marketing professional with an MBA in Marketing Management and hands-on experience in social media marketing, email marketing, content creation, market research, and B2B sales. Skilled in social media optimization, data analysis, and brand management. Key Skills - Social Media Marketing (LinkedIn, Instagram)- Email Marketing - Content Creation & Social Media Management - Market Research & Competitive Analysis - B2B Sales & Client Relationship Management - Data Analysis & Performance Tracking - Brand Management & Awareness Campaigns Achievements - Increased brand awareness by 15–20% in the edible oil segment at Patanjali Foods through targeted consumer and competitor research - Optimized social media presence at CapitalVia, resulting in improved brand visibility and audience engagement - Managed B2B client and vendor relationships at i-TEK RFID and Yatrikart, supporting business development and operational efficiency Certification - HubSpot Inbound Marketing I am passionate about exploring new marketing technologies, attending webinars, and connecting with fellow marketers. Let’s connect if you’re seeking fresh ideas, strategic thinking, and a results-driven approach to marketing.
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