Kyle Brannan
Marketing Brand Manager @Creekstone Farms Premium Beef
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WORK HISTORY
Marketing Brand Manager @Creekstone Farms Premium Beef
KS, US
Marketing & Brand DevelopmentSupported with strategy and rollout of new product development and brand campaigns across all business segments through digital, print, and PR channels, driving customer interest and enhancing loyalty.Translated market trends and customer insights into marketing plans that connect with key audiences and support sales goals.Partnered with creative teams, including agencies to develop visuals, messaging, and promotional content that reflect brand values.Built resources and communication tools to support the sales team, helping share consistent messaging and drive growth in targeted areas.Explored innovation to marketing efforts—including testing AI tools for creative content and efficiency boosts.Collaborated with Sales, Legal, Finance, and Quality Assurance to ensure marketing efforts are coordinated and adaptive.eCommerceLeading end‑to‑end operations for $3M D2C business, driving consistent growth through data‑driven decision‑making, cross‑functional alignment, and continuous improvement.Oversaw daily online business performance, ensuring accuracy, efficiency, and a seamless customer experience across all digital touchpoints.Leveraged analytics, customer insights, and platform data (Google, Meta, Shopify) to optimize product mix, improve merchandising, and increase conversion rates.Partnered closely with Sales, Marketing, and external agencies to maintain fresh, targeted, and high‑performing content aligned with customer needs and market trends.Built intuitive dashboards to monitor sales, margins, and performance patterns, giving leadership clear visibility into business health and opportunities.Developed segmented customer audiences to guide promotions, lifecycle messaging, and retention strategies.Collaborated with Production and Quality Assurance to streamline workflows, reduce friction, and uphold high standards for product accuracy and customer satisfaction.
EDUCATION
New Mexico State University
Bachelor, Business Administration - Marketing
SKILLS
ABOUT KYLE BRANNAN
With over 15 years of experience in B2B & D2C sales and marketing, I have developed a strong customer relationship management skill and a deep understanding of many industries, foodservice primarily. I have also demonstrated my ability to mentor and manage employees, as well as leverage social networking to increase brand awareness and customer loyalty. I am passionate about creating value for my customers and my company, and I am always eager to learn new trends, innovations, and best practices in my field.
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