Kate Patterson Lenders

WORK HISTORY

EDUCATION

ABOUT KATE PATTERSON LENDERS

Kate Lenders serves as the Senior Marketing Manager at Smith, Gambrell & Russell, LLP. She joined Freeborn (now Smith Gambrell) as Marketing Coordinator in the summer of 2014, advancing into the role of Marketing Manager. Freeborn combined with Smith Gambrell effective April 1, 2023. Kate now serves as Smith Gambrell\'s Senior Marketing Manager where she handles the strategy, creation and implementation of the firm\'s marketing content, including its website and social media channels. Kate effectively manages several integral vendor relationships, including the firm\'s website developer and public relations agency. Kate is also instrumental in the implementation of new marketing systems including email marketing software, proposal generator and CRM.While at Freeborn, Kate planned many of the firm\'s marketing events, from small group dinners to 400+ attendee networking events. She is a member of the Legal Marketing Association (Midwest Chapter), and served as a Panelist at the 2017 Legal Marketing Technology Conference Midwest. The panel, entitled,\"Get Your Brand High on Tech,\" showcasing how law firms can utilize technology in order to more effectively share brand messaging. She also served as a panelist at the 2016 Legal Marketing Association Annual Conference.Prior to joining Freeborn, she worked at Zeno Group as an Account Executive on the consumer team. Her media relations background is integral to her current role developing the firm\'s marketing strategy.