Kirti Raghu
Marketing Project Manager @Nytro Marketing
Signup · Get unlimited contacts
WORK HISTORY
Marketing Project Manager @Nytro Marketing
DE
Manage demand generation, growth, and performance campaigns for SaaS clients across the US and Europe. Coordinate execution across distributed teams and time zones, keeping delivery on track with PM tools and principles.Build end-to-end campaign infrastructure: HubSpot landing pages, email sequences, targeting frameworks, lead scoring workflows, and performance tracking tied to MQL and pipeline outcomes.Implement AI-assisted outreach systems using Claude, Apollo, and PhantomBuster to automate prospecting, improve SDR productivity, and reduce manual campaign workload by 50%Strategize PPC Campaign strategies and paid lead gen acquisitions.Client projects span across B2B SaaS companies, staffing industry firms, and SAP partner ecosystems.
EDUCATION
Christ University, Bangalore
Master of Arts - MA, International/Global Studies
Delhi University, Indraprastha college for women
Bachelor of Arts - BA, Political Science and Government
Lancer's Convent
Higher Secondary School, Humanities/Humanistic Studies
Leeds University Business School
Master of Arts - MA, Corporate Communications, Marketing and Public Relations
SKILLS
ABOUT KIRTI RAGHU
My work intersection: I think like a project manager and execute like a creative marketer.PMP-trained, with 6.5+ years across B2B SaaS, ed-tech, nonprofit, and agency environments in India and Germany. I manage concurrent demand generation, growth, and performance campaigns for SaaS clients across the US and Europe, coordinating execution across distributed channels, teams and time zones. Have implemented AI-assisted outreach systems that reduced manual campaign workload by 25%.I pair my execution and creative thinking, using tools like Canva, Figma, Creately, Midjourney, and AI platforms to translate ideas into campaign-ready assets.My days involve prospect list building in Apollo and PhantomBuster, setting up HubSpot workflows and landing pages, running Google Ads and LinkedIn Ads, coordinating with teams and keeping all of it moving through Monday.com, Jira tickets. I am hands-on. I write the ad copy, build the pages, configure the tracking, and then sit in the stakeholder meeting to report on it.Prior experience includes internal communications and employer branding for 16k+ employees at Ola (1.7M EUR budget, 25+ events), go-to-market strategy and lead generation at Gradstar (200% increase in leads, 35% conversion boost, team of 10 SDRs), and PR and influencer campaigns at 20:20 MSL - Publicis Groupe for WhatsApp, GUS and other niche brands.PMP Trained (35 hours, PMI-aligned). Digital Marketing & Analytics (ISB Executive Education). Google Digital Marketing certified. Dual Master\'s: Corporate Communications, Marketing & PR (Leeds University Business School, UK) and International Relations (Christ University, India). Unrestricted work permit.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.