Leslie Kim
Seo & Performance Manager @Scrawlr
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WORK HISTORY
Seo & Performance Manager @Scrawlr
Launch paid campaigns (Google Ads, Meta) & handle ad copy, keyword targeting & QA• Develop & maintain weekly dashboards with KPIs (CTR, CPC, ROAS, conversion rate) & prepare reports• Conduct keyword discovery & create keyword maps• Run SEO audits for blog posts or product pages (readability, keyword usage, linking structure)• Monitor crawl errors, broken links & site speed• Develop competitor SEO trackers & log new backlinks, opportunities, or mentions
ABOUT LESLIE KIM
Hi, I\'m Leslie! 4th year @ uWaterloo - Arts & Business, Communications…
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