Kim Dewe

WORK HISTORY

EDUCATION

ABOUT KIM DEWE

I’ve led organic growth through SEO, CRO and experimentation for startups and global brands. I’m particularly interested in building teams, scalable growth, and continuous learning along the way.• Currently working on US/UK organic growth and e-commerce product initiatives at Lingo, a DTC health tech product by Abbott. My focus is on improving how our website attracts and converts customers, working closely with product, engineering, marketing and creative teams to improve site performance and the customer journey.• Previously the Head of SEO at Blue Array, where I consulted for companies including GoCardless, Future plc and Pret A Manger, and helped scale the agency (7 -> 55 FTEs), all while developing a strong team of specialists. During that time the company won Best Large SEO Agency at the UK Search Awards.• Along the way I was recognised as a Rising Star in the Business of Media by FIPP, invited to join the FIPP international board and attend FIPP Congress, and received the Young Achiever Award at the Asian Women of Achievement Awards.• I completed an MSc in Computer Science at the University of Bath while working full-time to deepen my technical understanding of search and digital products. My undergraduate degree is in business.• I’ve lived and worked in Vancouver, Christchurch and now the UK, which has shaped how I think about global audiences and online products.