Kimberley Smith
Marketing Manager @ESPC (UK) Limited
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WORK HISTORY
Marketing Manager @ESPC (UK) Limited
Edinburgh, GB
Lead and manage the marketing team, fostering a collaborative and high-performing cultureDevelop and execute end-to-end marketing strategies for multiple target audiencesOversee brand positioning and ensure consistency across all channelsLead integrated brand campaigns across digital and traditional mediaManage agency relationships and external partnerships to support campaign deliveryOversee all marketing activity including content SEO, PPC, email marketing, PR, social media, and content marketingUse data analytics tools to track performance, optimise spend, and improve conversion ratesManage and allocate marketing budgets effectively to maximise ROIMentor and develop team members, supporting their growth and career development
EDUCATION
Robert Gordon University
Management with Marketing
SKILLS
ABOUT KIMBERLEY SMITH
I’m a strategic and creative marketing professional with a passion for building brands, leading high-performing teams, and delivering campaigns that make an impact.With experience across the full marketing mix - digital and traditional - I thrive on bringing big ideas to life through clear strategy, strong storytelling, and data-driven decision making. I enjoy the challenge of turning insight into action, whether that’s generating leads, increasing engagement, or shaping how people experience a brand.As a Marketing Manager at ESPC, I lead a talented and high performing team and oversee everything from PR to brand campaigns. I love collaborating with others, mentoring my team, and constantly looking for ways to innovate and improve.I’m always up for a chat about marketing, leadership, or creative ideas. Feel free to connect!
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