Kim Gunn
Marketing Manager @Grandstream Networks
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WORK HISTORY
Marketing Manager @Grandstream Networks
Product Marketing:• Responsible for developing messaging and strategy of new products• Creating Marketing Kit’s for every new product for our partners/distributors to promote: Marketing Kits include, datasheets, sell sheets, battle cards, social imagery and templates, email set-up, images, press release, email signature banners, sales presentations• Setting up new product landing pages (Drupal)• Create Launch Email’s to send out to database• Develop and create content pieces such as guides, deployment scenarios, eBook, and more to promote Grandstream’s portfolio of products• Work with product managers/engineers to create product datasheets for new products including translations, as well as upkeep existing datasheets with new featuresBeta Program Management:Developed new beta program which seeks to provide a complete overview of the true experience gained by a variety of users from the Insider Program including reviewers, installers, industry experts, end users, while experiencing the product. Running the program from start to end includes, announcement emails, reviewing and selecting of applications, coordinating shipping units, creation of surveys, and collecting feedback.Additional responsibilities include:• Writing Press Releases• Writing Blog Posts• Implement Website workflows to funnel contacts to sales team• Create graphics for conferences• Update website imagery, copy, site menu etc. with the help of IT department
EDUCATION
University of New Hampshire
Bachelor of Arts (B.A.), Communication, General and Art History (Minor)
SKILLS
ABOUT KIM GUNN
Experienced Marketing Communications Specialist with a demonstrated history of working in…
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