Kierstin Payne
Associate Partner, Head of Revenue Growth Strategies Branch @Go2 Partners
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WORK HISTORY
Associate Partner, Head of Revenue Growth Strategies Branch @Go2 Partners
Associate Partner: 2023 - PresentPromoted to Associate Partner with full ownership of the Revenue Growth Strategies branch. Lead strategic growth initiatives for GO2 and our clients by aligning sales, marketing, and customer success to eliminate friction and accelerate sustainable revenue.Director of Revenue Growth Strategies : 20••••23Tapped after 2018 Prograde acquisition to lead new-to-company marketing department of 6 and oversee projects for global Fortune 500 clients. Plan and execute digital marketing for GO2 and clients to generate business through web, inbound marketing, social media, and advertising. Provide cross-functional leadership across 10 locations with UX, eCommerce, quality control, marketing and sales enablement.[Prograde] PROJECT MANAGEMENT AND DIGITAL MARKETING DIRECTOR: 20••••18Following acquisition, maintained Digital Marketing leadership role and recruited to lead Project Management. Researched and implemented the technology stack, policies and procedures for company-wide Agile Project Management system. Led direct Marketing and Design team of 6.[ViewSource, Inc.] CO-OWNER, PRESIDENT & CFO: 20••••15 | DIRECTOR OF DESIGN: to lead website project team, including UI and UX design for website and technology products. Purchased business and assumed co-owner role, managing accounting, billing and HR, and provided functional direction to team of 5. Brokered Prograde acquisition of ViewSource in 2015 following 200% gross sales increase.
EDUCATION
Lansing Community College
Dance Major
Stockbridge High School
Diploma, Business Administration and Management, General
Ferris State University
Business, Management, Marketing, and Related Support Services
Cadilac Academy of Beauty
Cosmetology License & Cosmetology Instructors License, Cosmetology/Cosmetologist, General
SKILLS
ABOUT KIERSTIN PAYNE
I’m a Growth and Revenue Operations leader who turns revenue chaos into revenue clarity…
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