Kiera Goodrum

Marketing Executive @Keylink Limited

Sheffield, GB

As a Marketing Executive at Keylink, I specialise in copywriting—including blogs—and managing all social media channels. I create, film and edit engaging video content, develop sales presentations, and produce both digital and print marketing materials to boost brand awareness, customer engagement and business growth. I also manage and update the website using WordPress and other CMS tools to keep content fresh and relevant.My work involves planning and optimising both organic and paid social media campaigns using Meta Business Suite, supporting SEO strategies, and analysing campaign performance to refine our approach. I regularly use tools like Canva, CapCut, WordPress and Meta Business Suite, collaborating across teams to ensure a consistent brand voice. With an analytical mindset, I turn data into insights that enhance the impact of our marketing efforts. I’m passionate about creating content that not only looks good but delivers real results with the audience in mind.

University of Staffordshire

Bachelor's degree, Tourism Management (Business School)