Khushboo Chauhan

Senior Digital Marketing Manager, Apac,e-commerce @Lenovo

New Delhi, DL, IN
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+91 *********19

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WORK HISTORY

Apr 2021 — Present

Senior Digital Marketing Manager, Apac,e-commerce @Lenovo

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Work from home, US

Awards and accolades :AP TEAM Excellence Award for ASEAN revenue (2021);AP BIG Bet award focuses on CAP Gaming revenue (2021)AP TEAM Excellence Award forCAP for Building market leadership in PCs; CAP TEAM award for exceeding $200M sales inFY21- Gaming & Student portfolio lead to drive end-to-end campaigns in collaborationwith Marketing + WW teams to drive registrations & improve conversion rates- Collaboration with WW teams on technology platforms, attribution modeling, organizational structure, and partner evaluation to continue driving incremental results- Planning & execution of demand generation activities on paid media with more than USDXYMN sales annually with a 4X ROI QOQ- Set strategic vision and direction for paid media programs based on industrytrends and market research to establish a best-in-class approach averaging 141%target revenue attainment YTD FY21- Driving test and learning through paid media programs across paid media platforms- Work with agencies & internal teams to identify opportunities for improved efficiency and revenue growth based on benchmarking, new features, and local feasibility/insights.

SKILLS

AdvertisingPpcTeam ManagementPay Per Click (Ppc)Online MarketingSocial Media MarketingSemCampaign ManagementMedia BuyingAffiliate MarketingDigital MarketingMarketingWeb AnalyticsOnline AdvertisingGoogle AnalyticsDigital StrategyCompetitive AnalysisSearch Engine Marketing (Sem)Content MarketingMobile MarketingBusiness StrategyPeople ManagementSearch AdvertisingStrategic PlanningGoogle Adwords

ABOUT KHUSHBOO CHAUHAN

As a Senior Digital Marketing Manager at Lenovo, one of the world\'s largest PC vendors…

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Khushboo Chauhan — Senior Digital Marketing Manager, Apac,e-commerce at Lenovo in New Delhi, DL, IN | Unifers