Khalid Ftis

Salesforce Marketing & Crm Techno-functional Consultant @VO2 GROUP

Ottawa, ON, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Apr 2022 — Present

Salesforce Marketing & Crm Techno-functional Consultant @VO2 GROUP

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Paris, FR

1 - Salesforce CRM Implementation and Configuration- Animate discovery and design workshops to client requirements and business processes - Successfully implement and configure Salesforce CRM according to client requirements, ensuring optimal system performance and usability- Customize Salesforce objects, fields, page layouts, and workflows to align with business processes and improve user productivity- Conduct user training sessions to ensure smooth adoption and utilization of Salesforce CRM.2 - CRM Data Management and Migration- Perform data analysis and data cleansing activities to ensure data accuracy and integrity within Salesforce CRM- Develop data migration strategies and execute data migration activities from other systems to Salesforce CRM- Design and implement data import/export processes to facilitate seamless data exchange with external systems.3 : Salesforce CRM Customization and Automation - Build custom reports and dashboards to provide stakeholders with actionable insights and analytics- Build Flows to automate processes and meet business requirements4 - Salesforce Marketing Cloud Configuration and Automation- Animate discovery and design workshops to client requirements and business processes- Configure and optimize Salesforce Marketing Cloud functionalities, including Journey Builder, Email Studio, Automation Studio to meet client\'s business requirements- Design & Implement Marketing Cloud Data Model - Configure Marketing Cloud Connect to setup the connection between CRM and SFMC, and map data fields between Salesforce CRM and Marketing Cloud to ensure data consistency- Use AMPSript and SSJS to develop Personalized content, and to modify some field and records on SF CRM or run automated scripts on SFMC- Monitor and analyze campaign performance with SFMC\'s reporting and analytics capabilities.

EDUCATION

2016 — 2017

Université Sultan Moulay Slimane

Bachelor's degree

2013 — 2013

Lycee Al-Khawarizmy

Bac

2020 — 2021

EMLV - École de Management Léonard de Vinci

Master's degree

2021 — 2022

Université Paris Nanterre

Master's degree

2013 — 2015

EST SAFI

Technical university degree

2019 — 2021

ESCA Ecole de Management

Master's degree

ABOUT KHALID FTIS

My learning journey has been very interesting, a journey that led me to experience a lot of economy related fields like accountancy, human resources, commerce and now marketing. Alongside my passion of graphic design which allowed me to have a unique marketing point of view.

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