Keyla Amador
Marketing and Sales @Alturna-Tech
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WORK HISTORY
Marketing and Sales @Alturna-Tech
Develop and execute strategic regional marketing plans to support enterprise sales revenue goals, ensuring strong pipeline generation across key markets.Collaborate directly with the CEO and Sales teams to design and implement targeted marketing initiatives for both local and international markets. Programs include webinars (in-person and virtual), executive engagements, third-party conferences, networking events, and meeting-maker campaigns.Oversee quarterly company Market Development Funds (MDF) planning and allocation.Build and nurture relationships with all partners to enhance value propositions, expand market visibility, and drive new business opportunities.Monitor lead flow and coordinate with Sales to ensure timely and effective follow-up on campaign-generated leads.Manage key marketing performance indicators (KPIs) and track metrics within HubSpot to measure campaign effectiveness.Conduct data-driven analysis and reporting to assess program outcomes and business impact.Actively support corporate marketing initiatives by providing strategic feedback, sharing best practices, and serving as a marketing knowledge hub and advocate within the organization.
EDUCATION
Universidad Tecnológica Centroamericana
B. S. Marketing and Graphic Design
ABOUT KEYLA AMADOR
Multilingual, driven, and results-oriented marketing professional with a strong…
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