Kathryn Woodworth
Associate Director of Marketing Programs @Simpler Media Group, Inc
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WORK HISTORY
Associate Director of Marketing Programs @Simpler Media Group, Inc
Head of webinar performance and success, the \"Star\" of our 2023 programs. Enabled production and sales to work within shortened timelines and expand selling capabilities.Highly invested leader, managing and supporting a team of stellar growth marketers, and upholding a culture of excellence.Executed marketing and lead generation for in-person conferences and events.Lead the charge in successfully marketing research initiatives: IMPACT Awards, call for judges, in-house and client survey collection.
EDUCATION
University of San Francisco
Politics
ABOUT KATHRYN WOODWORTH
I’m a creative, strategic marketing leader who believes the best campaigns are powered by curiosity, collaboration, and a good cup of coffee. For nearly a decade at Simpler Media Group, I’ve led digital and event marketing programs including webinars, conferences, brand research, and TV-style virtual shows while working across teams to make big ideas happen. I thrive in fast-paced environments where flexibility is a virtue and “What if we tried…” is a daily mantra. Whether I’m mapping a campaign, optimizing a platform, or chasing the next big brainstorm, I bring a people-first mindset and a deep respect for both the colleagues I work alongside and the audiences I serve. Outside the office, you’ll find me open water swimming (yes, on purpose), geeking out on design psychology, or in pursuit of the perfect espresso. I believe memory and emotion are the real engines of connection and great marketing starts there.
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