Kevin Ortega Arroyo
Consultor De Desarrollo Empresarial @Cumbre.Io
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WORK HISTORY
Consultor De Desarrollo Empresarial @Cumbre.Io
Ciudad de Mexico, MX
Led multiple high-impact consulting engagements focused on revenue growth, digital transformation, and operational scalability across industries.Key Contributions:Avanzza (2026 – Present)• Led optimization of logistics and commercial processes through CRM integration and automation• Designed scalable operational frameworks aligned with business growth• Acted as strategic advisor aligning operations, sales, and technologyTulum Community Project (2025)• Led end-to-end transformation of service and administrative operations• Implemented process digitization and workflow standardization• Managed stakeholder alignment across community leaders and sponsorsHooters Mexico (2024 – 2025)• Led transition to a mobile-first, data-driven ecosystem• Built lead generation engine via AI-powered WiFi and CRM automation• Redesigned e-commerce architecture and payment integrationImpact:• Increased recurring visits (+1.5 per user)• Improved retention and delivery conversion ratesNerds.IA (2023)• Designed and implemented end-to-end CRM architecture• Led product roadmap and cross-functional implementationImpact:• 85% adoption across teamsNuestro Secreto (2021 – 2022)• Built full-funnel omnichannel strategy (paid, CRM, affiliates)• Implemented automation and optimized ShopifyImpact:• 7x revenue growth YoY
EDUCATION
Instituto Politécnico Nacional
Licenciatura en Turismo, Hotel/Motel Administration/Management
Colegio de Imagen Pública
Diplomatura, Imagen Verbal y No Verbal
ABOUT KEVIN ORTEGA ARROYO
Most companies don’t have a traffic or demand problem.They have a conversion, follow-up, and data utilization problem. That’s where I focus my work. I specialize in building and optimizing revenue systems, where CRM, marketing, sales, and operations are fully aligned to turn data and customer interactions into measurable business outcomes. Throughout my career, I’ve worked on digital and commercial transformation projects across retail, hospitality, and tech, helping companies- Increase customer retention and lifetime value - Optimize conversion funnels - Implement CRM and automation with real revenue impact My approach is not just strategic, it’s operational. I focus on identifying where revenue is being lost and building systems that recover and scale it. I’m currently open to-Strategic roles in CRM, Growth, or Revenue -Collaborations to improve conversion and commercial processes -Consulting or advisory projects focused on business growth I’m particularly interested in environments where data, execution, and business strategy come together to drive sustainable growth.
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