Kevin Madsen
Sales Operations Analyst @Dragos, Inc.
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WORK HISTORY
Sales Operations Analyst @Dragos, Inc.
Hanover, MD, US
Manage and maintain the Salesforce instance, including user accounts, roles/permissions, workflows, process builder, and other configurations• Customize Salesforce objects, fields, page layouts, record types, reports, and dashboards according to business requirements• Assist with Salesforce integrations with business systems and applications such as Clari, Loopio, Zoominfo, and more• Troubleshoot and resolve errors or issues within the tech stack in a timely manner• Ensure data integrity and accuracy within the Salesforce system• Partner with various stakeholders to gather requirements for system enhancements and improvements and translate these requirements into solutions to improve the function and performance of Salesforce and integrated tools• Train end-users on existing and new tools as necessary• Implement best practices and optimize points of automation and legacy processes currently built into Salesforce• Develop and maintain comprehensive Salesforce reports and dashboards to support business decision-making
EDUCATION
Illinois State University
Bachelor of Science - BS, Advanced Marketing Analytics
ABOUT KEVIN MADSEN
Graduating with a Bachelor of Science in Advanced Marketing Analytics from Illinois State University, I have built my career around marketing automation and operations.My background includes coordinating marketing strategies, enabling cross-departmental collaboration, and supporting platforms like Hubspot, Marketo, Salesforce, and ZoomInfo. I strive to align technology and processes to drive organizational success.
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