Kevin B.
Director, Head of Sales - Business Development & Key Accounts @ZEISS Group
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WORK HISTORY
Director, Head of Sales - Business Development & Key Accounts @ZEISS Group
CA
EDUCATION
Fleming College
Business, Sporting Goods Business
York University
Bachelor of Business Administration - BBA, Business Administration and Management, General
American Management Association
Certificate, Business Writing and Marketing
ABOUT KEVIN B.
An ambitious and creative sales and marketing executive with comprehensive experience leading teams, driving marketing strategies and campaigns, generating revenue growth, and propelling new business development for B2B and B2C environments. Proven success managing teams, product lines, brand messaging, direct marketing, special events, and trade shows while analyzing results to ensure maximum ROI and program viability. An Expert team leader with a proven track record in short/long-term planning, operations, performance improvement, and project management.Areas of expertise- Sales execution and leadership - Retail design and development - New Business Development- Trade Marketing - development of brand environments, brand collateral, and go to market activations- P&L including Sponsorship and budget management- Cross functional collaboration
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