Kerry Gould
Thought Leadership Strategist @Momentumabm
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WORK HISTORY
Thought Leadership Strategist @Momentumabm
Developing Thought Leadership content for the world’s leading tech, financial services and professional services brands. Working alongside Momentum’s Account Based Marketing practitioners to conceptualise and create research-led reports and campaigns that build trust and credibility.
EDUCATION
Bournemouth University
BA (Hons) Multimedia Journalism
ABOUT KERRY GOULD
My passion is helping businesses to identify the subjects they are experts in, and importantly - what their target customers care about - then creating thought leadership that builds trust, credibility, and ultimately demand. I’ve spent almost 20 years creating content for B2B marketing & PR agencies and media outlets in the UK and Asia, specialising in tech and professional & financial services. My client experience includes AWS, Lenovo, Salesforce, Oracle, Airbnb and Broadcom, as well as challenger brands keen to make their mark.My biggest mantra is that B2B shouldn’t be boring and my mission is to inject creativity into everything I do.I’m certified in SEO, content strategy and Account Based Marketing and my work has been recognised in the B2B Marketing and PR Moment Awards.
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