Kennedy Lawing
Marketing Coordinator @Fgi Yacht Group
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WORK HISTORY
Marketing Coordinator @Fgi Yacht Group
EDUCATION
University of Mississippi
Bachelor of Science - BS, Integrated Marketing Communications
Desoto Central High School
Graduated
ABOUT KENNEDY LAWING
I graduated in the top 10% of my class from the University of Mississippi with a Bachelor of Science in Integrated Marketing Communications, where I developed a passion for creating impactful messages across diverse media platforms. Today, I lead the charter marketing department at FGI Yacht Group, one of the fastest-growing superyacht brokerages specializing in sales, charter, and new construction.In my role, I oversee and shape marketing campaigns that include both digital and physical materials, collaborating with designers to rebrand and elevate our client-facing content as we continue to grow. I direct lifestyle shoots, design bespoke charter itineraries, and develop social media strategies that highlight our fleet and destinations around the world. I work closely with photographers, videographers, and yacht crews to create content that connects with clients and reflects the unforgettable experiences we aim to deliver on the water.
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