Kelsey Brown
Digital Marketing Manager @DYWIDAG
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WORK HISTORY
Digital Marketing Manager @DYWIDAG
Newcastle-upon-Tyne, GB
Manage the DYWIDAG brand, ensuring global consistency and high standards across all channels and touchpoints.Oversee the implementation and daily management of digital technology platforms, including the company website, email marketing and automation, Monday.com (Project Management), AssetBank (Digital Asset Management), and the Global SharePoint intranet.Drive creative and content planning to support global and company goals, covering bid submissions, websites, emails, social media, sales materials, ads, and trade shows.Streamline processes to enhance team efficiency, utilizing automated approval workflows and data management with effective organization of company assets.Providing digital consultancy and training to global and regional teams, ensuring alignment with best practices and digital transformation.Managing communications for both internal and external purposes.Working closely with a digital agency while supporting UX/UI Improvements and SEO-driven content.
EDUCATION
University of Sunderland
1st class Bachelor’s Degree, Graphic Design
Leeds Beckett University
Foundation Degree, Graphic Arts and Design
Park View community school
High School, 11 GCSE's Graded A - C
Newcastle College
National Diploma, Graphic Design
SKILLS
ABOUT KELSEY BROWN
With over a decade of experience in the marketing realm, I specialize in transforming brands, crafting compelling content, and driving digital maturity. I blend creativity with a passion for systems and streamlined processes to deliver impactful marketing and measurable results.My career spans multiple global B2B companies across the construction, mining, legal and recruitment sectors, where I’ve designed and delivered websites, led full rebrand projects, implemented a range of system types and elevated both internal and external communications.I thrive in fast paced environments where I can utilize best-in-market technology to ensure that marketing teams work smarter, not harder.I’m qualified in graphic design and hold 8 years of experience in videography, photography, and media editing, enabling me to be hands-on, bringing creative ideas and campaigns to life across a variety of formats.
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