Kelmara Kelly

Market Development Manager @Eastman

Kingsport, TN, US

In my current role, I\'m passionate about identifying and seizing opportunities in the Animal Nutrition sector. Through strategic planning and in-depth market research, I\'ve led my team to expand our product offerings, ensuring our strategies are effectively executed and customer-centric. Salesforce has been instrumental in our project management, enhancing our interaction quality and marketing efforts.Key Achievements/Contributions:• Successfully navigated regulatory challenges to launch a pivotal new product, setting the stage for a significant commercial agreement with a leading US protein producer.• Directed new product joint development and launch, assessing competitive stance and securing Gate 5 pass for pivotal purchase for resale product to broaden Eastman\'s footprint in animal nutrition applications.• Refined our Salesforce implementation, significantly enhancing our marketing strategy\'s effectiveness and efficiency.• Played a key role in developing the LATAM strategy, particularly for Mexico, establishing a solid foundation for future sales and registrations.

St. Francis College

Bachelor of Science

Texas A&M University

Doctor of Philosophy