Kelly D.
Head of Communications @WHSmith
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WORK HISTORY
Head of Communications @WHSmith
London, GB
Internal communicationExternal communicationContent production
EDUCATION
Clearcast
Advertising Training, Marketing
ISBA
Marketing Communications Copyrighting Workshop, Marketing
CIM | The Chartered Institute of Marketing
Post Graduate Diploma, Marketing
University of Portsmouth
BA (Hons) Business Studies Sandwich Course, Business Studies
Marketing Week
Marketing Leadership Masterclass by Thomas Barta, Marketing Leadership
ABOUT KELLY D.
Key skills & experienceInternal comms:+ Excellent communication, collaboration & team mobilisation skills+ Event management: organising & overseeing Roadshows & Conferences for attendees+ Employee engagement: improving engagement & connection amongst 2,400 colleagues across multiple sites+ Employer branding+ Advisory role on change management, charity partnerships & ESG ambitionsCorporate comms:+ Corporate reputation: brand building & preservation+ Advisory role & support to exec board & senior leadership team+ Crisis ManagementExperience:+ Copywriting: crafting internal & external messages + CIM qualified+ Agency management, team leader+ 8 years Retail, 13 years FMCG, 3 years Haircare+ 20+ years classical marketing experience including extensive ATL + Corporate, brand & community partnerships+ BA(Hons) Business Studies + BSc Degree Postgraduate Diploma in Marketing
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