Blue
Marketing Coordinator @North America Vocational Education Group
Signup · Get unlimited contacts
WORK HISTORY
Marketing Coordinator @North America Vocational Education Group
Vancouver, BC, CA
Research and analyzed the current trends to implement Go-To-Market strategies on all social media channels. • Create advertising and promotional materials for products, including press releases, printing material, posters, videos and social media content. Also, maintain social media regularly to enhance the brand reputation and customer satisfaction by 15%. • Manage in-house paid ads and social media performance, by continuous ad optimization and making sure the KPIs can be achieved, creating 10+ successful campaigns. Increased the lead by 15%. Improve the website Interface design for enhancing the user experience and the overall user flow of the company website. This increases customer operation satisfaction. • Improve the interface design and SEO, of the company website, enhancing the user experience and user flow, increasing the ranking and customer operation satisfaction rate by 12%
EDUCATION
The Hong Kong Polytechnic University
Bachelor’s Degree, Digital Communication and Media/Multimedia
The Hong Kong Polytechnic University
digital media, Design and Applied Arts
ABOUT BLUE
Hey there! I\'m Blue, I am passionate about user emotions and meaningful problems. I am a designer and digital marketing specialist, hoping to transfer my skillset and knowledge to UX/ UI area. As a self-taught Ux designer with an in-depth understanding of marketing, design, and branding. As well as passionate about psychology. Therefore, creating impactful design and bringing years of success in growth marketing, and e-commerce. In my 4 years career in design and marketing, I have learned to be creative, enthusiastic, integrate meaningful connections and be open to opinions. My expertise includes but is not limited to design strategy, advertising, and video production. • Demand generation specialties: UX/UI Design UX research Wireframe Information architecture Prototyping/ Mock up Visual design Figma, AdobeUX Digital Marketing Content and campaign writing Email marketing (Mailchimp, Sendgrid) Web development (WordPress, Shopify, Squarespace, Wix) Display ad (Facebook, Instagram, WeChat, Douyin) China marketing (Red, WeChat, Douyin, Vansky, Vanpeople) Design Branding design Printing material Website design Interface design Adobe\'s Creative Suite: including Photoshop, Illustrator, InDesign, After effect, Premiere Illustration Hand-drawn art: Watercolor, acrylic Digital drawing art: Digital art, vector art Corel Painter, Photoshop Video Production and Animation Art direction Motion graphic Preproduction: Character and background design, script, storyboard, style frame, animatic Video Production: After effect, Premiere, Final cut pro, Phone Apps Sound effect, background music, and voice-over.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.