Kayla Ryan
Chief Marketing Officer @Home Run Franchises
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WORK HISTORY
Chief Marketing Officer @Home Run Franchises
Nashville, TN, US
Development of marketing materials, branding, operations materials and training guidelines- Operations support for The Lighting Squad - Responsible for planning, developing, implementing, and monitoring marketing strategies- Develop individual marketing plans for franchisees, while effectively coaching them through managing a PnL- Work with franchisees on developing a business plan to promote growth and scalability - Spearhead the creation and maintenance of the organization\'s digital footprint- Providing franchisees marketing support- Developing digital marketing strategies to ensure franchise development.
EDUCATION
Spring Hill College
Bachelor's degree, Business Management and Marketing
ABOUT KAYLA RYAN
I am the current CMO at Home Run Franchises and the founder of Flick Switch Marketing. I was the former VP of Marketing at Home Based Franchise Group; which grew to 150 locations during my two years there. My career spans from brand, consumer, and franchise development marketing to building strong relevancy and scaling capabilities with brands I have worked with. Working as a content strategist for Brand Journalists, I was able to help major brands like SONIC, Wienerschnitzel, Charleys Cheesesteaks, The Joint, and Lennys grow during my tenure at the Nashville agency. My understanding of business ownership, franchising, and marketing has led me to build and grow high-achieving marketing organizations for franchisors and franchisees
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