Kat Leahy

Marketing and Events Manager @Global Ordnance LLC

Sarasota, FL, US

Developed and implemented marketing strategies and plans to support organizational objectives. Led and managed comprehensive event planning and execution for over 25 events annually across B2B, B2G, and B2C markets, including venue and vendor management. Collaborated with sales team to develop and implement B2B campaigns, driving sales growth by 10% and enhancing brand recognition. Supervised contractors and guided social media marketing strategies, growing social media following by 15% on average across all platforms. Designed brand guides and templates for 9 divisions and oversaw the creation of diverse marketing assets and collateral to ensure cohesive messaging. Developed and monitored marketing budgets exceeding $3MM, ensuring fiscal responsibility and strategic investment. Maintained transparent and consistent reporting and communication with stakeholders regarding progress and key metrics. Executed all facets of project management to deliver high-impact marketing campaigns, achieving significant growth in lead generation including a 400% increase in email subscribers.