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Kathryn Malinick
General Manager, Retail @Simple Healthkit
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WORK HISTORY
General Manager, Retail @Simple Healthkit
Cohasset, MA, US
Lead omnichannel retail strategy, sales, and growth for Series A healthcare tech startup pioneering accessible at-home clinical testing. Drive go-to-market planning and execution, new business development, and consultative strategic partnerships while scaling account management, category management, shopper marketing/retail media, and B2B customer marketing efforts. Oversee sales enablement, performance measurement, and expansion/upsell strategies across DTC (Shopify), 1P retail (Walmart, Kroger, Amazon), and 3P marketplaces (Walmart, Cencora).Collaborate closely with C-suite, executive advisors, and cross-functional teams—including product, operations, design, finance, legal, and regulatory—to identify and execute profitable, data-driven retail growth initiatives. Manage key retail customer accounts and external agency partnerships to optimize omnichannel performance and expand distribution in the evolving health and wellness space.
EDUCATION
The Tuck School of Business at Dartmouth
MBA
Dartmouth College
A.B., cum laude, Psychology, French
SKILLS
ABOUT KATHRYN MALINICK
Retail CPG Growth | Omnichannel Strategy, Commercialization, Loyalty, Account Management, Partnerships, Marketing, Revenue
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