Kathleen Williamson
Ad Operations Specialist @Informa TechTarget
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WORK HISTORY
Ad Operations Specialist @Informa TechTarget
Washington, DC, US
Manage multi-faceted digital advertising campaigns from start to end. Work closely with clients on gathering, setting up, and executing an array of digital ads including sponsored emails, articles, display ROS, and wholistic lead-generation syndication packages. On top of campaign management, I assist in display ad forecasting, email/newsletter scheduling and QAing, Google Ads campaign management and spend pacing, and campaign reporting and insights. Software: Dreamweaver, Google Ad Manager, Google Analytics, Salesforce, Sailthru, Netline, Google Ads, Microsoft Excel, CMS, Facebook Ads
EDUCATION
State University of New York College at Oswego
Master of Business Administration (MBA)
State University of New York College at Oswego
Bachelor of Arts - BA
Croton Harmon High School
New York State Regents Diploma
ABOUT KATHLEEN WILLIAMSON
I am a media professional with 7+ years under my belt in the media and advertising space.…
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