Kate Fletcher
VP, Marketing @Semble
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WORK HISTORY
VP, Marketing @Semble
London, GB
EDUCATION
Cardiff University / Prifysgol Caerdydd
2:1, English Language & Communications
CIM | The Chartered Institute of Marketing
Professional Diploma, Marketing
SKILLS
ABOUT KATE FLETCHER
A commercially-minded, dynamic marketing leader with 20 years\' experience in B2B technology marketing. Solid experience establishing and scaling marketing functions at early-stage businesses through to acquisition. Currently at Semble, a Series B healthtech helping healthcare professionals treat patients and orchestrate care - through healthcare that\'s faster, more efficient and connected.Prior to this was at Peak (acquired by UiPath), Privitar (acquired by Informatica) and was one of the first employees at Fairsail, a global HR and People system for mid-market organisations built on Salesforce, until acquisition by Sage in 2017. Initially established marketing function in early stages of growth, followed by focus on global comms and demand generation across 5 regions.Works as a trusted partner to the sales organisation to create multi-channel marketing programs which deliver measurable pipeline and revenue. Demonstrable contribution in growing market share through accelerated demand generation and greater brand awareness. A strong, outcome-driven marketer adept at managing programs, people, budgets and external agencies. Broad experience across all marketing disciplines but strength in building demand and pipeline across US and EMEA markets.
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