Katie W.
Digital Marketing Specialist @United Way of Greater Cincinnati
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WORK HISTORY
Digital Marketing Specialist @United Way of Greater Cincinnati
Cincinnati, OH, US
Elevated LinkedIn engagement by 488% and impressions by 65%(2022–2025), transforming the platform into a leading driver of brand awareness and community connection- Boosted engagement rate to 16.6% in 2024—placing United Way\'s LinkedIn in the top 10% of all organizations tracked via Sprout Social—and grew platform following by more than 60%- Increased annual publishing volume by 350% since 2022 and post clicks by 450% through data-informed storytelling.
EDUCATION
Eastern Kentucky University
Bachelor of Arts (B.A.), Public Relations
SKILLS
ABOUT KATIE W.
As a digital enthusiast who grew up alongside the rise of social media, it\'s no surprise that it has become both my personal and professional passion. Throughout my career, I\'ve had the privilege of managing various platforms for a diverse range of organizations and campaigns.From historic local, state and federal political campaigns to women-owned start-ups experiencing remarkable organic growth of over 3500% in one year. I\'ve worked with businesses of all sizes across Kentucky, Ohio, Tennessee and New York. Additionally, I have collaborated with non-profit organizations, e-commerce sites and more.I firmly believe in the power of digital connection as an essential means to elevate your brand and communicate your core beliefs. Also, I love cats and Thai food. Let’s connect!
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