Kasey Nolan
Global Content Marketing Manager @Actian
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WORK HISTORY
Global Content Marketing Manager @Actian
Lead global, full‑funnel content strategy to accelerate the enterprise IT buyer journey- Drive content planning, execution, and optimization across awareness, consideration, and decision stages- Manage a unified global content calendar across product, field, web, and thought leadership teams- Oversee multi‑channel distribution (web, email, paid, social, webinars, events) with localized adaptations- Track engagement, conversion, and pipeline influence to continuously improve content ROI- Support sales enablement and solution marketing with messaging consistency and high‑impact assets
EDUCATION
Arizona State University
Master of Business Administration - MBA
Rochester Institute of Technology
Micro-Masters, Cyber Security
University of Arizona
Bachelor of Arts (B.A.), Broadcast Journalism
ABOUT KASEY NOLAN
As a Product Marketing Manager, I help companies better engage with their digital audiences by enabling management and delivery of their digital content on any device, anywhere around the globe. With my MBA and Micro-Masters in Cyber Security, I have the skills and knowledge to understand the market needs and requirements, and to communicate the value proposition and differentiation of our products and solutions.I have a proven track record of driving growth, adoption, and customer satisfaction, as well as uncovering opportunities to automate and scale processes. For example, I partnered with internal teams to relay customer feedback and insights, and to assist with the design and development of tools and standard operating procedures. I also contributed to the definition and execution of comprehensive sales and marketing plans, and wrote proposals that were detailed, innovative, and customer-oriented. My goal is to be a thought leader and a trusted advisor in the rapidly evolving industry of digital content delivery and security.
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